I was approached by the CEO of Freedom Hotspot to complete a full scale project package that focused on a responsive customer facing site rebuild.
Improve upon the look and feel
Develop the Drupal Environment
At this point, interactivity is available giving a real sense of what the user will experience.
Create a suite of optimizations for better user retention
I started with the necessary SEO research to help determine the goals for ranking on search engines. What this means is finding the right meta data, page header text and general content optimization needed to improve overall site rankings.
With research complete, SEO implementation began. This meant adding the various title tags, keywords and SEO optimized content throughout the site. I submitted an XML sitemap to further improve the SEO profile with Google.
Finally, this phase handled quality control of the site. I ran tests to make sure the site works in all major browsers (ie. Chrome, Firefox, Safari, etc.), and confimed all links were properly configured.